Search Results
The Tribes We Lead
Described as, “the ultimate entrepreneur of the information age”, Seth Godin argues that the Internet has ended mass marketing and revived a human social unit from the distant past: tribes. Founded on shared ideas and values, tribes give ordinary people the power to lead and make big changes, and he urges us to do so. This profound and fun take on leadership in the 21 century is delivered at the famous TED conferences, so it is a must to watch!
Survival Is Not Enough - Part 2
Why must companies embrace change in order to achieve great success? Seth Godin is one of the business world's most radical and renowned authors. In this valuable book summary, the former Yahoo executive and author explores one of the biggest challenges to companies today...change! Read on to find out how you can use your own ideas and harness inevitable change to create explosive growth and personal success that can transform your company and your life!
Survival Is Not Enough - Part 2
Why must companies embrace change in order to achieve great success? Seth Godin is one of the business world's most radical and renowned authors. In this valuable book summary, the former Yahoo executive and author explores one of the biggest challenges to companies today...change! Read on to find out how you can use your own ideas and harness inevitable change to create explosive growth and personal success that can transform your company and your life!
Purple Cow
Brown Cows are common, but a Purple Cow - now that would be phenomenal! In this book summary, you'll find out about the marketing strategy that is Purple Cow. It is not a marketing gimmick or function that you can do to your product or service, rather Purple Cow is built in. Read on to discover how you can transform your business or product from invisible to remarkable.
Purple Cow
Brown Cows are common, but a Purple Cow - now that would be phenomenal! In this book summary, you'll find out about the marketing strategy that is Purple Cow. It is not a marketing gimmick or function that you can do to your product or service, rather Purple Cow is built in. Read on to discover how you can transform your business or product from invisible to remarkable.
Unleashing The Ideas Virus
Writer of the most popular marketing blog in the world, Seth Godin, is the author of the bestselling marketing books of the last decade. He speaks to large groups of people on marketing, new media and what's next. He is also the founder of Squidoo.com, a fast-growing recommendation website. In this eBook you will discover what an Ideas Virus is and how to unleash it in your workplace.
Who's There?
Writer of the most popular marketing blog in the world, Seth Godin, is the author of the bestselling marketing books of the last decade. He speaks to large groups of people on marketing, new media and what's next. He is also the founder of Squidoo.com, a fast-growing recommendation website. In this eBook you will discover some of the hidden secrets behind the internet and how to use it to your full potential through blogging.
